Privacy Policy
Last updated: September 2026
SWAGWEAR.EU is operated under the SWAG brand. This Privacy Policy explains how SWAG collects, uses, stores and protects personal data when you visit our website or purchase products from us.
We respect your privacy and process personal data in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).
CONTACT
For questions regarding privacy and personal data, please contact:
SWAG Support
Email: info@swagwear.eu
PERSONAL DATA WE COLLECT
Depending on how you use our website, we may collect the following information:
• Name and surname
• Email address
• Telephone number, where provided
• Billing and delivery address
• Order and purchase information
• Payment-related information necessary to process your payment
• Information you provide when contacting us
• IP address and technical information about your device
• Website usage information, including cookies and similar technologies
WHY WE USE YOUR PERSONAL DATA
We use personal data only when necessary for the following purposes:
• To process and fulfil your orders
• To process payments
• To arrange delivery of your order
• To communicate with you regarding your order
• To respond to customer support requests
• To process returns, refunds and complaints
• To maintain and improve our website
• To prevent fraud, abuse and security incidents
• To comply with legal and accounting obligations
LEGAL BASIS FOR PROCESSING
Depending on the circumstances, we process your personal data on the following legal bases:
• Performance of a contract – for example, when processing and delivering an order you have placed.
• Legal obligation – where processing is necessary to comply with applicable laws, accounting or other legal requirements.
• Legitimate interests – where necessary to operate, secure and improve our website and business, provided that these interests do not override your rights and freedoms.
• Consent – where we rely on your consent, for example for certain optional marketing communications or non-essential cookies. You may withdraw your consent at any time.
PAYMENTS
Payments on SWAGWEAR.EU are processed through Stripe.
When you make a payment, Stripe may process information such as your name, email address, billing or delivery information, order details, payment information and technical information required to process and secure the transaction.
Payment card details are processed by Stripe and are not stored directly by SWAG.
Stripe may process personal data internationally in accordance with its applicable data protection terms and safeguards.
More information about Stripe's privacy practices is available in Stripe's Privacy Policy.
DELIVERY
To deliver your order, we may provide the necessary delivery information to our selected delivery providers:
• DPD
• Omniva
Depending on the delivery method selected, information such as your name, telephone number, email address and delivery information may be shared with the relevant delivery provider.
The information is used only as necessary to deliver your order and provide related delivery services.
COOKIES
Our website may use cookies and similar technologies to ensure that the website functions correctly, remember preferences, provide essential features and understand how visitors use the website.
Some cookies may be necessary for the operation of the website, while other cookies may require your consent.
You can manage or disable cookies through your browser settings and, where applicable, through our cookie consent tools.
Disabling certain cookies may affect the functionality of the website.
DATA RETENTION
We retain personal data only for as long as necessary for the purposes for which it was collected, including fulfilling orders, providing customer support, handling returns and refunds, resolving disputes and complying with legal and accounting obligations.
Different types of information may be retained for different periods depending on the applicable legal requirements.
When personal data is no longer required, it will be deleted or anonymised where appropriate.
DATA SECURITY
We take reasonable technical and organisational measures to protect personal data against unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmission or storage over the Internet can be guaranteed to be completely secure.
YOUR RIGHTS
Under applicable data protection law, you may have the following rights:
• The right to access your personal data
• The right to correct inaccurate or incomplete personal data
• The right to request deletion of your personal data where applicable
• The right to request restriction of processing where applicable
• The right to object to certain processing
• The right to data portability where applicable
• The right to withdraw consent where processing is based on consent
• The right to lodge a complaint with a data protection supervisory authority
HOW TO EXERCISE YOUR RIGHTS
To exercise your rights or ask questions about how your personal data is processed, contact:
SWAG Support
Email: info@swagwear.eu
We may need to verify your identity before responding to certain requests.
DATA RECIPIENTS
Personal data may be shared with trusted service providers where necessary to operate SWAGWEAR.EU and fulfil your order.
These may include:
• Stripe – payment processing
• DPD – delivery services
• Omniva – delivery services
• Website and technology service providers used to operate SWAGWEAR.EU
We only provide service providers with the information necessary for them to perform their services.
INTERNATIONAL DATA TRANSFERS
Some of our service providers may process personal data outside the European Economic Area (EEA).
Where personal data is transferred outside the EEA, appropriate safeguards required by applicable data protection law will be used.
For example, Stripe states that its services may involve transfers of personal data to the United States and other countries and that appropriate transfer mechanisms may apply.
THIRD-PARTY WEBSITES
Our website may contain links to third-party websites or services.
SWAG is not responsible for the privacy practices of third-party websites. We recommend reviewing the privacy policy of any third-party website you visit.
CHILDREN'S PRIVACY
Our website is not intended for children who are not legally able to enter into a purchase contract.
We do not knowingly collect personal data from children for purposes that are not permitted by applicable law.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to our website, services, legal requirements or data processing practices.
The latest version will always be published on this page.
CONTACT
If you have any questions about this Privacy Policy or the processing of your personal data, please contact:
SWAG Support
Email: info@swagwear.eu